Shell Polymer // MC2
We were tasked with designing and developing an interactive virtual tour of a new Shell Polymers facility.
To shine a spotlight on the sustainability, reliability and innovation behind the new Shell Polymers plant, we deployed a range of interaction modalities including Pufferfish Spheres, touch-screens and gestural arrays which powered gorgeous CGI animations and Shell text, image and video content. These modalities allowed VIP guests to interact with multimedia content under six topic areas, guided by our intuitive UI.
Over the course of five months, in collaboration with an incredible group of creative technologists, Visual Goodness and MC2 created over an hour of animated, video and motion graphic content, designed and developed the UI and backend for the dome experience, and then provided onsite installation and tech support throughout the live event.